TOUCHSTONE  |  PRACTICE MANAGEMENT SERIES

Build a Better Practice.
Not Just a Bigger One.

Three conversations. Three actionable tools. One goal: Sustainable growth.

YOUR NEXT STAGE OF GROWTH STARTS WITH A SMARTER STRATEGY

Growth is not just about acquiring clients or gathering assets. It is about building a business that operates efficiently, delivers meaningful client value, and appropriately reflects the work you do.

The Touchstone Practice Management Series is a three-part program designed to help financial advisors take a more intentional approach to managing, strengthening, and growing their practices.


01  WHO SHOULD YOU SERVE?

Segmenting Your Practice for Scalable Growth

Are you spending the right amount of time with the right clients? Identify high-value relationships, establish service tiers, and create capacity without sacrificing the client experience.

TAKEAWAY  Client segmentation and service-tier worksheet


02  HOW SHOULD YOU SERVE THEM?

From Transactions to Relationships

Could your existing book hold opportunities for deeper engagement? Evaluate brokerage relationships for potential advisory opportunities, assess client fit, and build a thoughtful transition process.

TAKEAWAY  Brokerage-to-advisory evaluation scorecard


03  WHAT SHOULD YOU CHARGE?

Pricing Advice with Confidence

Does your pricing reflect the value you deliver? Explore strategies that account for relationship complexity, service expectations, and profitability while improving how you communicate fees.

TAKEAWAY  Pricing and profitability evaluation tool


LESS THEORY. MORE ACTION.

Three focused 45-minute sessions, each featuring practical education, open discussion, and Q&A. Leave with tools and ideas you can put to work in your own practice.

LIMITED-SEAT SERIES  |  ONLY 20 ATTENDEES

Attendance is capped at 20 advisors to encourage meaningful conversation and engagement. Registration is first come, first served—reserve your place early.

TO REGISTER OR LEARN MORE

Contact Matthew Lyon  |  mlyon@nationallife.com

Invest in your practice. Invest in your growth.

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